Ferma is a serene seaside settlement situated 10 km east of Ierapetra and 45 km southeast of Agios Nikolaos. It is located 4 km south of the village of Agios Ioannis and is characterized by its lush vegetation and dense pine wood, forming a green oasis in the dry landscape of Eastern Crete. Along the coastline of the area, there are several small bays, with the longest one being the beach of Livadi, also known as Ferma beach or Xerokamara. This beach is well-known for its fine pebbles and crystal clear, deep water, surrounded by dense vegetation and towering smooth rocks and steep cliffs. There are two paths with stairs leading to the beach from the nearby hotels which are located 80-100 m from the main road. In addition, there are several springs on the beach and a small cluster of Cretan Date Palm.
The next beach after Livadi is Pigadi, which is named after a small building that resembles a well, and is followed by another small bay. Both of these beaches can be accessed via a staired path from the main road. The last beach of the area is Giorgakis, which can similarly be reached through a steep path with iron stairs.
At Ferma, visitors can enjoy the tranquil atmosphere and beautiful scenery. The area is filled with families enjoying the sun and the sea, and having easy access to basic amenities. It is also worth exploring the nearby village of Agios Ioannis, taking a tour through its narrow alleys and churches, and visiting the springs of Psychro and the waterfalls of Agios Ioannis in the Milonas Gorge.